8 Business Owner Tips for Getting Started on Twitter

create twitter business account

Getting started on Twitter can be somewhat scary. Here are some timely tips on how to create Twitter business account.

1.      Choose a Username

Choose a Username

When you get started on Twitter for business, you need to choose a username or handle, as it’s commonly referred to on Twitter. This is what the public uses to identify your business. There’s no guarantee that your business name will be available. However, it’s important to pick a handle that will be relevant to your customers.

2.      Create a Bio

Create a Bio

Twitter is probably the most open social network. Most communication takes place in public and is viewed as a news stream. Create a bio with this in mind. Many people who interact with your handle may not know who you are or what you do. Make sure it’s clear in your bio. A snapshot of what you do will work perfectly.

3.      Upload a Photo or Image

Upload a Photo or Image

Picking the right image for your profile is key to helping you stand out. Don’t make the mistake of sending out tweets without a profile image. Use an image that your customers associate you with. This could be your company logo or a photo of your products.

4.      Introduce Yourself

 Introduce Yourself

It’s now time to send out your first tweet. It doesn’t have to be anything earth-shattering. After all, you probably don’t have any followers yet. A simple introduction of your business to the Twitter world will do. This just shows that you are a real person or business.

5.      Follow the Right People

 Follow the Right People

The people you follow on twitter determine the kind of content you have access to and the quality of relationships you’ll build. Have a criterion in place for picking those to follow. You can narrow them down by industry, experience, and interests. You might want to follow friends, professionals in your industry, local businesses, customers and colleagues.  Twitter’s “who to follow” feature can help if you’re stuck. This is how to create Twitter business account.

6.      Announce Your Presence on Twitter

Announce Your Presence on Twitter

Have an existing email list? You can let them know that you’ve joined Twitter by shooting them an email. They already have an interest in what you do or provide and are the most likely to follow you on Twitter.

7.      Get the Right Tools

Get the Right Tools

You need to use the right tools if you want to be successful on Twitter. There are a ton of tools you can use to manage your profile on the go. You can use tools such as Hootsuite to schedule and track your tweets.

8.      Create a Twitter List

Create a Twitter List

Credit: Pixabay

Twitter allows you to create lists of people you follow which helps you divide them into specific groups. This separation can be based on relationship, industry, expertise, and other criteria. While creating lists may not be a priority when you first start out, you might want to create your first one and see how much easier it will be to manage your contacts. Starting off early removes the need to have to do it later when you have a larger list to work with. This is how to create Twitter business account.